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Pillow Guide

If you are looking for a great night’s sleep, the right pillow is a must. Since pillows come in a variety of sizes and with many types of fills, here is a guide to finding the pillow that works best for you!



  • Standard (20”x 26”) is suitable for twin size or double beds
  • Queen (20”x 28”) is suitable for queen size beds
  • King (20”x 36”) is suitable for king size beds

Keep in mind that you do not need to have a pillow to match your bed size. Use whatever size pillow works best for you.

Natural Fill

Natural fill pillows, such as those with feathers and down, offer superb resilience and adjustability and can last up to 10 years if cared for properly. Down also has a natural ability to wick away moisture and its light and lofty characteristics provide superior adjustable comfort without added weight.

Synthetic Fill

Many synthetically filled pillows are hypoallergenic and present a less expensive option, however they should be replaced every 1-2 years or when they lose their loft. Polyester fills are available in a variety of qualities and price ranges and are a good choice when you’re looking for something hypoallergenic. Microgel polyester fill is extremely soft – its silky construction makes it the closest in feeling to natural down. Cluster polyester fill mimics natural down clusters by shaping the polyester fibres into little balls. Like down, cluster polyester pillows can be “re-fluffed” to maintain their shape and support.

The Right Pillow for Your Sleep Style

Before purchasing a pillow it is important to ask yourself what position you tend to sleep in. Pillows often come in soft, medium and firm varieties and serve several different purposes – each well suited to a specific sleep style. Firm pillows are great for side sleepers as they provide excellent neck support. Medium varieties are best for back sleepers. Soft pillows provide light support and are most comfortable for stomach sleepers. In terms of natural fill, a feather pillow typically gives firm support while a down pillow is considered soft. Blends of down and feather fill produce a medium support pillow.